An understanding of how to set boundaries and set donor expectations when it comes to digital communication.
Knowledge on how to adjust your touch point plan to incorporate digital options, as well as strategies for how to repurpose digital content.
Strategies for how to make the ask when you can’t meet face-to-face (and how to build trust to hopefully lead to a future face-to-face meeting).
“Never before has an aptitude for digital technologies been such an important skillset for fundraising. We are living in an unprecedented time, and while many of the most significant shifts have occurred, it is imperative that fundraisers prepare for digital to be a big part of their future.”
— Richard Perry, Founding Partner, Veritus Group
Sheree Wysocki
Donor Development Officer, St. Petersburg Free Clinic
Theresa Haenn
Donor Advisor, Lutheran World Relief
Brittini Lasseigne
Director of Philanthropy, YWCA
You might be asking yourself, “Is this training right for me?” If the answer to any of the questions below is “Yes,” then come join us!
Now more than ever, donors are expecting to be able to stay connected using digital technology. If you’re ready to enhance and develop your digital skills, then join us in this training course.
This course will deliver the training you need now.
You’ll get content delivered to your inbox with video, podcasts, webinars, social media connections and EVEN homework… not to burden you, but to help lift you up in your work.
No boring lectures, no boring lists of facts and figures, but real stories of what works in the field. This course is designed specifically to help you do the right things for your donors and meet their needs in this new era of fundraising.
Q&As — You probably have some questions about this course.
Q: Why all this emphasis on digital technology?
A: Never before has an aptitude for digital technologies been such an important skillset for fundraising. We are living in an unprecedented time, and while many of the most significant shifts have occurred, it is imperative that fundraisers prepare for digital channels to be a big part of their future.
Q: How will this help me maintain meaningful donor relationships in this new age of fundraising?
A: This course will equip fundraisers with only the best tools and resources, but also the necessary strategies and approaches for implementing the digital tools in a way that authentically and meaningfully connects with donors.
Q: Does this mean face-to-face fundraising is no longer important?
A: While face-to-face interactions will continue to be valuable, fundraisers are being forced to shift their understanding of what makes for a meaningful connection. At Veritus, we have been talking about the wide variety of types of meaningful connections for years. You don’t have to meet with a donor face-to-face to engage the donor, build trust, or ask them for a gift.
And now, many fundraisers finally have the tools they need to use different technologies to manage their caseload.
Q: Will this work with my schedule and time zone?
A: The course will be available to you online at any time during the scheduled length of the course, so there is no issue with time zone challenges. Our live conversations will also be scheduled as best we can to accommodate many different time zones, and recordings will be available to course participants.
© 2020 Veritus Group LLC